La Feria News Topic at La Feria Chamber Meeting

Nydia O. Tapia-Gonzales,  Director of RGV Tourism. Photo: Special to LFN

Nydia O. Tapia-Gonzales, Director of RGV Tourism. Photo: Special to LFN

RGV Tourism Director Nydia O. Tapia-Gonzales spoke to members of the La Feria Chamber of Commerce at their meeting Monday, September 9.

Nydia explained the advantages of partnering with her organization to promote La Feria as part of the region known as South Texas. RGV Tourism is made up of three divisions which include: South Texas Nature, South Texas Tourism and the RGV Film Commission.
South Texas Nature operates as a non-profit to promote the Valley as a region on the international market with special focus on birders.

“The Rio Grande Valley Birding Festival is listed as one of the number one festivals in the world and this year is it’s 20th anniversary which will bring many visitors,” commented Tapia-Gonzales. She added that of out of the 914 identified birds in the United States, over 500 of those are able to be viewed in the Valley with more than 50 living here permanently. The groups make international trips to European and Scandinavian markets to promote the South Texas area.

South Texas Tourism is naturally most focused on tourism of our Winter Visitors and the increasing Canadian retirees and vacationers.

The mission of the RGV Film Commission is to create new jobs and increase the economic vitality of the region by developing a profitable film industry.

In other business, the chamber board welcomed new members Compass Bank La Feria Manager Rene Romero and Royce Norton from South Texas Pools.

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